Gastroenterology Associates of New Jersey or GANJ, launched their new website this week. The site features extensive use of video presentations by individual physicians, a modern and sleek interface that is easy to navigate. The site is rich in other helpful technology such a patient appointment request form to automate and assist patients to easily [...]
Goal: Integrate business models into a coherent marketing campaign maximizing available resources to achieve increased marketing opportunities Strategy: • Analyze the marketplace. Identify the core client demographic. Analyze all media opportunities and create a cohesive marketing plan. We reached the conclusion that the centers draws clientele from a 10-mile square radius based on patient/client records. [...]
Advertising Specialties - Promotional Items - Using Brand Awareness to Give You the Edge When thinking of advertising specialties, promotional items, and corporate gifts, many people immediately understand that to mean pens and coffee mugs with a company logo on them. While these items are tremendously common, there are many other items that fall under [...]
Creating a Strategy To Market Your Business and Your Brand An effective marketing strategy identifies and targets your customers and prospects with the appropriate materials to communicate your company's "value added" proposition. A strategy that, when it is well articulated and clearly charted, ensures that all your marketing and promotional materials are on target to [...]
