Ivy Dry Products needed better traffic to their website. As a manufacturer of over the counter treatment for Poison Ivy Itch, Bug Bits and Rashes, their web traffic was limited to people who were already familiar with the brand. In other words, the only people visiting the site were fans and customers of the product, no exposure to prospects or people trying to figure what to do about that awfully painful and annoying case of Poison Ivy.
After some statistical analysis of search behaviors, we set about rearranging and rebuild the architecture of the site. Additionally, we rewrote the tags and included meta information on every page. This was a considerable amount of work. We launched the optimized site in early January.
The result is an increase of 4200% in the web search traffic. This result is 100% organic as this client uses no pay-per click advertising.
Call us today to see how we can help you improve your organic search rankings. Let us design a strategy to move you to the top of the search engine rankings.